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Graphic Design Concepts


Our Focus

At Webonised Graphics we focus on using visual compositions to solve problems and communicate ideas through typography, imagery, color and form. There’s no one way to do that, and that’s why there are several types of graphic design that we can offer to you, each with their own area of specialisation.

Though these areas often overlap, each type of graphic design requires specific set of skills and design techniques. Many designers specialise in a single type where Webonised Graphics focus on a broad set of related, similar types. as as the industry is constantly changing, we are always adaptable to fulfill our clients needs.

Here are some of the graphic design tecniques we employ at Webonised Graphics.

Visual Indentity

A brand is a relationship between a business or organisation and its audience. A brand identity is how your organisation communicates its personality to your clients. Visual identity graphic design is exactly that, the visual elements of brand identity that act as the face of your brand to communicate those qualities through images, shapes and color.

At Webonised Graphics we specialise in visual identity graphic design and collaborate with brand stakeholders to create assets for your company like logos, typography and image libraries that represent your brand’s personality. In addition to the standard business cards and corporate stationary, our designers are happy to work with your ideas to develop a set of visual brand guidelines that describe your visual branding that can be applied across various media. These guidelines help to ensure brand consistency throughout future applications.

Marketing and Advertising

Companies always depend on successful marketing efforts to tap into their target audience’s decision-making process. Great marketing engages people based on their wants, their needs and the satisfaction they have about your product or service. Since people will always find visual content more engaging, graphic design can help your organisation to promote and communicate more effectively with your target audience.

Our marketing designer will work with company owners, directors, managers or marketing professionals to create assets for your marketing strategies. Our creative designer can put together a specific type of media that you already have in mind or create something for you for print, digital, the web and beyond. While traditionally print-centered, this role has grown to include more digital assets, especially for use in content marketing.

Here is an example of what Webonised Graphics can develop for you:

  • Postcards and flyers
  • Magazine and newspaper ads
  • Posters
  • Banners
  • Billboards
  • Infographics
  • Brochures (print and digital)
  • Signage and trade show displays
  • Email marketing templates
  • Menus
  • Social media ad
  • banners and graphics
  • Images for websites and blogs


User Interface

A user interface (UI) is how a user interacts with a device or application. UI design is the process of designing interfaces to make them easy to use and provide a user-friendly experience. A UI includes all of the things a user interacts with for example the screen, keyboard and mouse, touch screen etc. In the context of graphic design, UI design focuses on the user’s visual experience and the design of the on-screen graphic elements like buttons, menus, micro-interactions, and more. It is always our focus to balance the aesthetic appeal with technical functionality.

At Webonised Graphics we specialise in UI for sites viewed in desktop or laptop computers, all the way to tablets and small hand held mobile devices. We also concentrate on the UX (user experience) when designing user interfaces and write code that is efficient and easily navigated by the end user.

We are always heavilly focused on user interface functionality in web design as well as theme design and company branding. We focus our graphic design skills in conjunctin with our excellent understanding of UI/UX principles, responsive design and web development.

Publication

Publications are long-form pieces that communicate with your target audience through public distribution. They have traditionally been a print medium such as books, newspapers, magazines and catalogs. However, over recent years there has been a significant rise in digital publishing and the requirements of digital distribution.

Some examples of publication graphic design are Books, Newspapers, Newsletters, Directories, Annual reports, Magazines and Catalogs.

At Webonised Graphics we possess excellent communication, layout and organisational skills in order to create exactly what our clients require for their publication requirements in both the printing and digital publishing medias.